Negative Customer Review? Turn It Into a Positive Opportunity

Negative Customer Review? Turn It Into a Positive Opportunity

May 29, 2014 Off By administrator

Negative Customer Review? Turn It Into a Positive Opportunity
Article from BusinessNewsDaily:

Negative customer reviews don’t necessarily have to hurt your company if you handle them correctly.
Credit: Image via Shutterstock

No brand wants to receive a negative review from a customer. In an age when most consumers base their purchasing decisions on what others have to say, a bad review could send your sales plummeting. The good news is, that doesn’t have to happen: If you handle it correctly, a negative review could actually lead to a positive result.

“Research shows that consumers trust reviews more when they see positive reviews alongside negative ones,” said Jan Vels Jensen, chief marketing officer at customer review platform Trustpilot. “In fact, shoppers who read negative reviews convert 67 percent more often than the average consumer,” he said, referencing a survey by Econsultancy.com. “Having a strategy for dealing with negative reviews actually presents a huge opportunity for a brand.”

Other branding profess…………………continues on BusinessNewsDaily
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Honda Accord Hybrid review
Article from ConsumerReports.org:

The Accord stands out as a comfortable, roomy sedan that’s nice to drive and easy to live with. But the last time Honda sold a hybrid version, it was an unconvincing effort that didn’t deliver the stellar fuel economy that hybrid buyers are looking for.

This new model remedies that. At a time when many car models are boasting 40 mpg on the highway, the new Accord Hybrid hit that magic mark in our testing for overall mpg—city and highway combined. That ties it with the Honda Civic Hybrid as the most fuel-efficient sedan we’ve tested, falling shy of the smaller Toyota Prius hatchback by only 4 mpg. That’s impressive, but buyers looking for the EPA estimated 47 mpg may be disappointed.

Overall, this is a very impressive hybrid system. Transitions between battery and engine power are very smooth. If you’re gentle with the gas pedal, you can drive on…………………continues on ConsumerReports.org

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Aquasana AQ-4100 Deluxe Shower Water Filter System with Adjustable Showerhead

Aquasana AQ-4100 Deluxe Shower Water Filter System with Adjustable Showerhead

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List Price: $ 84.99

Price: